SMB & Donders Institute for brain cognition and behaviour kindly invite you for:
Science Meets Business
Date: Thursday December 3
Program: 16:00 – 16:00 : Login
16:05 – 17:30 : Presentations
– Opening by Arthur Willemsen
– Opportunities for the region (councilor Van Esselbrugge)
– Background/Update Healthy Brain Initiative (Guillén Fernández)
– Successful partnership with Noldus IT (Lucas Noldus)
17:30 – 18:00 : Online networking
We have a dream! Our goal is to discover how the brain works and how the brain effects our daily lives. That is what Healthy Brain is about and that is why we are organizing a Science Meets Business event on December 3rd.
How does a certain food ingredient influence your mood and your decision to buy a new car? How does sitting and sleeping influence the way you deal with stress? What makes you decide to buy a house and which street to live on? Do you feel better in a relationship or on your own? In short, why do people do what they do? The brain plays a major role in these types of questions. The more we know about the brain, the more questions we can answer about how we function in our daily lives.
What influences the brain?
As part of the Healthy Brain Initiative at the Radboud campus, we aim to monitor and test a thousand thirty to forty-year-old volunteers from Nijmegen and the surrounding area. In this Healthy Brain Study, we investigate which social, biological and environmental factors influence the brain. We can use the results to conduct new studies to resolve social issues.
These can involve questions such as: How can I identify and prevent an upcoming burnout? With this new knowledge, we hope to learn how people can become happier, fitter, more self-reliant and more productive. We also aim to contribute to a more sustainable and affordable healthcare system and to develop knowledge and innovative products.
The Nijmegen region is one of the hotspots for Healthy Brain research and development. The Healthy Brain Initiative reaches out to anyone who is interested in achieving our dream. Everyone is invited to connect and to contribute!
If you are interested in using our knowledge, interested in defining research questions, interested in help to realize your business idea’s, or interested in setting up collaborative Sc2B projects, please join the online Science Meets Business event on December 3rd.
Presentations are in English and the entrance is free.